Author: cnorway500

5.89% is the average landing page conversion rate across all industries, according to HubSpot data. They consider 10% a “good” conversion rate. But why settle for average when there are tried-and-true, proven ways to maximize conversions? In this post, I’m going to introduce you to six examples of landing pages that do lead generation extremely…

Pinterest is the platform you must be active on if your goal is to generate traffic, especially with all the uncertainty around Google. Pinterest is like SEO, with Google images and a more stable algorithm. But as you might have realized, it takes a bit more work. You need to set up the perfect account,…

For the first interview on the Scroll Halters Podcast, I spoke to Farzad Rashidi, co-founder of Respona. He was the first marketing hire at Visme, where he helped them get to 1 million monthly organic visits and 27 million users. So, he built Respona, an SEO and PR tool that helps others grow their organic…

In this episode of Scroll Halters, I interview Mikael Dia of Funnelytics. Mikael ran a successful performance marketing agency. One of the tools in his arsenal that helped him achieve great results for his clients was his custom funnel tracking tool. He wanted everyone else to find the same success he was having, so he…

In this episode of Scroll Halters, I spoke to Dorien Morin-Van Dam who is an organic social media strategist. She mainly specializes in using video content to help her clients get maximum reach through her company, More In Media. She is also the mother to 4 kids and 4 dogs. In this video, you will…

In this episode of Scroll Halters, I interview Rory Stern of RFS Digital. He has been managing ads for businesses for over a decade. In that time, he has directly managed or overseen an ad spend of $78,000,000 on networks like Facebook, Instagram, and YouTube. And in this show, he reveals some nuggets that can…

In the latest Scroll Halters episode, I speak to Chuck Moxley, a CMO with over 20 years of experience. He has worked with massive brands like the NFL, Lee, Sears, and Mobivity. But he mostly likes helping SaaS companies. He has several case studies backing his wins in the SaaS space. He’s also the author…

Everyone I know tells me that Liana Ling, a.k.a The Lead Gen Queen, is the best at Facebook ads. In fact, I learned how to run Facebook ads from her course. So, I invited her to my podcast to teach all of us how to get results just like her. She shared how she’s combining…

Statista reports that 26% of marketing agencies and brands are putting over 40% of their budget into influencer marketing campaigns  That kind of commitment reflects what marketers already know. Targeted partnerships drive results, especially in niche markets where audiences are loyal, engaged, and pay close attention to who’s promoting what. To succeed here, it helps…

How many of you have heard about Freelance Writers Den? It was a paid community for writers that was started over a decade ago. It was big (and still is) when I got into freelance writing over 15 years ago. Carol Tice started this community and made over $6 million from it, and eventually sold…